What is mass market paperback?

Here's some information about mass market paperbacks in markdown format:

Mass Market Paperback

A mass market paperback is a small, inexpensive edition of a book. These paperbacks are designed for wide distribution and affordability, making them accessible to a large audience.

Key characteristics of mass market paperbacks:

  • Size: Typically smaller than a <a href="https://www.wikiwhat.page/kavramlar/trade%20paperback">trade paperback</a>, often around 4x7 inches.
  • Binding: Glued binding, which is less durable than other binding methods.
  • Paper Quality: Often printed on cheaper, lower-quality paper.
  • Price: Significantly lower price point compared to hardcovers or trade paperbacks, aiming for impulse purchases.
  • Distribution: Widely distributed to a variety of outlets, including bookstores, drugstores, supermarkets, and airports.
  • Content: Typically reprints of previously published hardcover or <a href="https://www.wikiwhat.page/kavramlar/trade%20paperback">trade paperback</a> editions, though some original works may be published in this format.
  • Covers: Often feature eye-catching cover art and blurbs designed to attract readers in high-traffic retail environments. The <a href="https://www.wikiwhat.page/kavramlar/cover%20art">cover art</a> is an important tool to draw the attention of readers.